Move with the audience
Build a route around convention traffic, entertainment districts, hotels, and event timing.
02 / Mobile billboards
A BILLBOARD THAT DOESN’T SIT STILL.
Eye-level creative that moves through downtown instead of waiting for the crowd to find it.
Plan this campaignTake the message to the crowd
WHY IT WORKS
Static advertising is tied to one location. A wrapped pedicab carries your creative through the streets, gathering places, and event corridors where your audience is already moving. The format is human-scaled, close enough to read, and distinctive enough to stop a scroll-weary audience in the real world.
Make creative tangible
A full wrap gives your campaign physical presence—and gives people something worth photographing.
Add a human touchpoint
Drivers can support the experience with approved talking points or printed materials where appropriate.
Campaign specs
THE NUMBERS BEFORE THE CALL.
Book standard campaigns 2–3 weeks ahead and major conventions 2–3 months ahead; wraps take about 1–2 weeks from approved artwork. Every quote is itemized, so you can see exactly what the fleet, wraps, and operating hours cost.
Ad surfaces per pedicab
| Surface | Size |
|---|---|
| Rear panelMost-seen surface, in traffic and on foot | 24″ × 36″ |
| Side panels (×2)Faces both sidewalks | 48″ × 24″ each |
| Front displayFaces oncoming pedestrians | 12″ × 18″ |
| Roof signage (optional)Raised, visible over crowds | 48″ × 24″ |
Starting rates
Standard campaigns$250–$500per pedicab, per day — driver, charging and standard route coverage included
Comic-ConFrom $2,500per pedicab for the full event
Where the fleet rides
- San Diego Convention Center
- Gaslamp Quarter
- East Village & Petco Park
- Little Italy
- Marina District
- Embarcadero waterfront
Your campaign plan
WHAT’S INCLUDED
- Route and timing recommendations
- Custom wrap coordination
- Branded pedicab deployment
- Professional drivers
- Approved distribution options
- Campaign schedule coordination
Every proposal is tailored to your dates, creative, routes, and operating needs.
Strong use cases
BUILT FOR THE MOMENT YOU’RE PLANNING.
- 01Brand awareness
- 02Entertainment releases
- 03Grand openings
- 04Event-week takeovers
Common objections
BEFORE YOU COMMIT.
Is this only available during conventions?
No. Mobile campaigns can be planned around launches, local events, entertainment releases, and other moments with a clear audience and route.
Can we use our own creative team?
Absolutely. VIP Pedicab can coordinate with your agency or internal team on wrap specifications and production requirements.
How much ad space does a pedicab have?
About 25 square feet: a 24″ × 36″ rear panel, two 48″ × 24″ side panels, a 12″ × 18″ front display, and optional 48″ × 24″ roof signage.
What does a mobile billboard campaign cost?
Standard campaigns typically run $250–$500 per pedicab per day, including the driver, charging, and standard route coverage across downtown San Diego.
Can we campaign outside San Diego?
Tell us the market and event in your quote request. The team can review the operational requirements and available options with you.
Start a campaign
READY TO PLAN MOBILE BILLBOARDS?
Tell us the event, the audience, and what you want people to remember. We’ll help shape the ride.
Get my campaign plan